This video was extremely eye-opening. It made me realize how much technology, especially the internet, is impacting my life and the entire human race. The creator of this video, Michael Wesch, used a fast paced, upbeat song and quick shot transitions to better get his point across. The song and speed of the video were only a few of his clever strategies that helped the viewers of his video come to a better understanding of how the internet is changing the way that we communicate with each other. At certain points of his video, the music rapidly grows and emphasizes more important parts. There is somewhat of a climactic feeling at three minutes and ten seconds into the video. At this point, he shows google.com, the largest search engine in the world. Shortly after, the music returns to a slower, low key beat because he has us read rapid successions of highlighted text which explains that we are the machine. WE are the ones who produce the material seen on webpages, and every time we click a link, we teach ourselves more material.
In addition to having an intelligent way of showing us the information, he has a great purpose behind the video. I personally was intrigued by the video because I have never realized how important the internet is in our lives. Every time we click a link on a webpage, which is billions of times every day, we take in more knowledge. We unconsciously re-teach ourselves material and unconsciously communicate with millions of people every day. Whether it be directly through facebook chat, face to face on Skype, or just reading up on an article on CNN, someone had to write, or type text for the rest of the world to read and someone had to create a program to translate it into hundreds of different languages. If you think about it, you have probably communicated with people halfway around the world! People who don’t speak the same language as you!
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